Most people have probably already started their Christmas shopping, and there’s no escaping it, but did you know, “Online retail accounted for almost one-quarter (23.4%) of Christmas spending in 2014 and online sales rose from £14.93 bn (2013) to £17.37 bn, a growth of 19.5%.”
This shows the importance of having an online shop.
But how can you attract more customers to your shop?
One way to do this, is to edit the design of your shop to make it more Christmassy so your customers will feel like they’re in the right place to buy presents.
Look at any of the big retailers that do well at Christmas and you will probably see some Christmas elements on their online shop, whether it’s a banner image, or simply changing the colours. In some cases, the rest of the website actually remains largely the same, with just a different design for the shop.
On the left is a standard shop page without any additional styling. Yes, it looks good, but it doesn’t shout Christmas.
On the right is an updated version of this same shop page, only with a newly created module skin that I designed.
Applying this skin to your website is actually very simple…
Firstly, download the zip file here which includes the code for the styles, as well as the images.
Next, log into your WebBoss system, click “Edit Website Design” from the main menu and then “Module Skinning” from the dropdown menu.
On the right hand side of this page, you will see any installed shop skins, and to install your new theme, simply click to “Choose File” button, find the zip file you saved, then click the “Upload Shop Skin” button.
The skin should now appear in that section to show that it is installed.
Finally, go to the “Theme Designer” section, make sure the correct theme is selected and then in the “Extra Options” section, next to “Shop skin”, you can select “Christmas Shop”.
Your new shop skin should now be active on your website.
If you want a personalised shop design, contact us and we can design one just for you.